Social Media Examples
November 6, 2008 at 3:02 am | In Other Social Media | Leave a CommentYou looking for ideas of how others are using Social Media today. Peter Kim www.beingpeterkim.com has compiled a good list and I picked out a few of my favorites from the list. A few of which are programs I was fortunate enought to work on.
- Absolut Vodka:
- Social networks: Top Bartender page on Facebook.56
- Acura:
- Widgets: Acura RDX Traffic on Yahoo.
- Adidas. Social networks: adidas soccer on myspace; 70% of ROI driven by pass-along, aka “never-ending friending.”
- Bank of America:
- Social networks: Small Business Community
- Best Buy:
- Social networks: Created Blue Shirt Nation to allow retail employees to support each other.
- Blendtec. Online video: YouTube channel has almost 100,000 subscribers and over 2.2 million views, helps sell B2B products to a consumer base.
- Dell:
- Crowdsourcing: Ideastorm allows users to suggest and vote on ideas, has generated 9,800+ ideas. Employee storm, internal idea community has generated over 2,700 ideas.3
- Jeep:
- Online video: YouTube Jeep channel.
- Photo sharing: Flickr pool.
- Social networks: Facebook fan page. MySpace page. Jeep community.2
- Nokia. Social networks: MOSH.20
- Paramount Pictures. Social networks: Stop Loss Facebook application.56
- Reebok. Social networks: Run Easy community. Facebook fan page.
- Sony Electronics. Blogging: Sony Electronics blog Backstage 101 program, Digital Dark Room and Frontline
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